The Cause Related Marketing industry is now valued at over £1.5 billion. This has significantly increased over the last 20 years, but are you keeping ahead of the curve?
In this workshop we will be discussing Cause Related Marketing (CRM) and shouting about your business's ethics can increase profits. We will be discovering -
What CRM is
How it can benefit you and your organisation
Types of Cause related marketing
Examples from other organisations
How to implement this into your own marketing strategy
The workshop will be run by marketing expert Emma Moore who works for Lightful and trains charities and beyond profits about building resilience in digital growth engagement. We will also be joined by Ruth Ghallagher who is Gallahgher is manages brand development at the John Lewis Partnership.
The cost of your tickets covers the cost of a light brunch, Emma and Ruth have both given their time for free.